Digital Ad Insertion

Motorola has pioneered the industry's first solution that supports MPEG-4/AVC with standards-based digital program insertion. Digital Ad Insertion enables high bandwidth services to be placed in networks, even if they seem full or near capacity. This advanced solution combines digital program splicing with exceptional quality of service and lucrative local ad insertion. Digital Ad Insertion increases the effectiveness of television advertising campaigns by capitalizing on air time sales opportunities and simplifying local programming ad insertion.