Motorola i.Smart Reference Design Jumpstarts Smartphone Development

2.5G platform-based reference design drives time-to-market and time-to-money

AUSTIN, Texas, February 13, 2003 – Mobile handset manufacturers seeking to meet the growing demand for consumer smartphones can now take a smarter, faster path to market with a fully integrated design solution from Motorola Inc. (NYSE:MOT).

The i.Smart smartphone reference design uses the Motorola’s Innovative Convergence™ GSM/GPRS platform to help get OEMs’ design concepts up and running on a 2.5G network in as few as 90 days. The i.Smart reference design supports open operating systems and offers fully integrated hardware, software and support services allowing manufacturers to concentrate on product differentiation and accelerate time-to-market.

The i.Smart reference design is engineered to meet the demands created by the growing convergence of voice and data functionality. It is based on Motorola’s i.250 Innovative Convergence platform and the i.MX media extension applications processor. The integrated platform has the lowest part count in its class to help manufacture smaller, portable, cost effective, low-power systems. Designed to allow advanced voice, image, video and data capability on a single platform with an open standards interface, it is also capable of supporting leading open operating systems such as eLinux, Symbian OS®, Microsoft® Windows®CE, and PalmOSÒ. Therefore, manufacturers can expect to offer critical consumer applications such as messaging, Internet browsing, digital image capture, as well as audio/video encode.

"Scalability and flexibility are key success factors in the constantly evolving smartphone segment, and consumer-conscious designs offer the best prospects for expanding market opportunity beyond traditional buyers," said John Jackson, analyst with Yankee Group. "Comprehensive reference designs and robust support services such as Motorola's i.Smart platform offer manufacturers a competitive advantage, enabling fast time-to-market and low price points while enhancing advanced features and functionality."

“Motorola’s i.Smart design sets another industry standard,” said Pete Shinyeda, corporate vice president and general manager of Motorola's Wireless and Broadband Systems Group. "Now manufacturers can tap into the power of the Semiconductor Product Sector’s wireless portfolio with one comprehensive design package and get to market faster than ever.“

In addition to the benefits for manufacturers, the i.Smart is a win for consumers, service providers, and carriers. Service providers and carriers obtain value-add voice and data services to expand their markets and sustain their revenue growth. Consumers, perhaps the biggest winners of all, increase their product choices and gain access to information from an infinite variety of sources, along with a comprehensive array of services like personal productivity and entertainment. All of this can be accessed at any time – from one single, handy device.

Key Benefits of i.Smart Reference Design
The i.Smart smartphone solution has built-in flexibility that can be migrated to existing mobile standards ranging from 2G to 3G, and is designed to easily adapt as future standards emerge. Distinctive benefits to smartphone developers include:

- High performance/low power consumption applications processor
- Open architecture for hosting a wide range of compelling applications
- Power efficiency, with exceptional battery life and superb performance
- High-level system-on-chip integration
- Best-in-class development tools and environment
- Multi-OS and multi-system availability
- Bluetooth™ wireless technology
- Seamless integration and one-stop-shopping for key components

Key Features of the i.Smart Open Platform:
- Wireless Platform – The i.Smart chipset and integrated GSM/GPRS field-proven software is designed to provide a total modem solution for GSM/DCS (digital cellular system) or GSM850/PCS (personal communications services) dual-band mobile devices and is also engineered to upgrade to support quad-band.

- Application Subsystem – The i.MX family of applications processors, based on the ARM9Ô architecture, provides wireless connectivity protocol, operating system, application and media processing functionality. It features high-level on-chip integration with uncompromised performance over a low-power system. Rich peripheral support enables full-color LCD display, Smartcard, USB, Bluetooth™ wireless technology and expansion over high-speed multi-media cards (MMC), secure digital (SD), and other emerging storage standards.

- Imaging Subsystem – Includes a fully integrated high-performance CMOS image sensor with features such as integrated timing, control, and analog signal processing for digital imaging applications. It also includes a monolithic image capture and processing engine, making it a true “camera on a chip.”

- Wireless Networking – The Bluetooth V1.1-compliant wireless data transceiver integrates the low-power transceiver with the applications processor on the platform to achieve a comprehensive Bluetooth solution. Transceiver features maximize coexistence and noise rejection with 2.4GHz ISM-band interference.

- Platform and Services – In addition to a standard reference platform, there are comprehensive tools and professional support services designed to help OEMs get to market rapidly and efficiently. The tools and pieces of the solution are organized into three major development environments: integrated development environment (IDE), where the GSM/GPRS chipset, handset reference design, and GSM software engine are integrated with the user interface toolkit; radio test environment (RTE), which includes tools for configuring features, testing and fine-tuning radio performance; and manufacturing test environment (MTE) that provides software and manufacturing adaptation tools and services.

Pricing and Availability
The i.Smart smartphone reference design is expected to be available for demonstration at the 3GSM World Congress in Cannes, France, February 17-21. Product is expected to be available during the second half of 2003.

About Motorola Inc.’s Semiconductor Products Sector
As the world's #1 producer of embedded processors, Motorola's Semiconductor Products Sector creates DigitalDNA(tm) system-on-chip solutions for a connected world. Our strong focus on wireless communications and networking enables customers to develop smarter, simpler, safer and synchronized products for the person, work team, home and automobile. Motorola's worldwide semiconductor sales were $4.8 billion (USD) in 2002. For more information please visit www.motorola.com/semiconductors.

About Motorola
Motorola, Inc. (NYSE:MOT) is a global leader in providing integrated communications and embedded electronic solutions. Sales in 2002 were $26.7 billion. Motorola is a global corporate citizen dedicated to ethical business practices and pioneering important technologies that make things smarter and life better for people, honored traditions that began when the company was founded 75 years ago this year. For more information, please visit: www.motorola.com/.

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Media Contact - North America:
Andrea Crocker
Motorola
+1 (512) 895-7714 Office
andrea.crocker@motorola.com

Media Contacts - Asia-Pacific:
Gloria Shiu
Motorola
+852-2666-8237
gloria.shiu@motorola.com

Media Contact - Europe, Middle East and Africa:
Regina Cirmonova
Motorola
+41-22-799-1258
regina.cirmonova@motorola.com

MOTOROLA and the Stylized M Logo are registered in the U.S. Patent and Trademark Office. ARM9 is the trademark of ARM Limited. The Bluetooth trademark is owned by its proprietor and used by Motorola, Inc. under license. All other product or service names are the property of their respective owners. ©2003 Motorola, Inc.