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Motorola Introduces New Mobile Phones At
CTIA Wireless Show
NEW ORLEANS, March 17,
2003 – Motorola (NYSE: MOT), a global leader in wireless communications,
today revealed two new additions to the company’s growing 2003 mobile
experience portfolio -- the Motorola E310 and V810. The new handsets deliver
the latest technological advances in intelligent design, situational lighting,
customizable music and interactive gaming – all brought together in full
color. Unveiled for the first time at CTIA Wireless, the Motorola models E310
and V810, offer North American consumers the most in-demand features for
experiencing mobile fun, personalization and productivity. Motorola’s two
new CDMA mobile offerings join seven other new Motorola handsets unveiled
earlier this year at Motorola’s signature “HelloMoto” event in
China, GSM World Congress in France and CeBIT in Germany.
“Anyone who tracks our industry will
recognize the giant leaps Motorola’s new handsets take in combining the
latest in technology innovation with intelligent design, producing an overall
exceptional consumer experience,” said Joe Woods, vice president of
product operations, Motorola’s Personal Communications Sector. “The
new CMDA handsets we’re unveiling at CTIA Wireless, coupled with
previously announced GSM, UMTS/WCDMA and TDMA handsets, offer consumers an
unmatched choice of mobile phones delivering the latest ‘must have’
features with ‘gotta do’
experiences.”
Game
On Designed with fun in mind, the new
Motorola E310 gives consumers a mobile method for experiencing a truly
interactive wireless gaming environment. A 5-way navigational key doubles as a
joystick while playing downloadable* games using BREW technology. Situational
light, sound and vibration enhance the users gaming experience with full sensory
effects, while the Multi-Functional Transducer (MFT) combines the speaker and
vibration mechanism to create crashing sounds, turbulent shakes and colorful
displays during play. Consumers playing the latest games will physically feel
the shake, rattle and roll of intense competition. The model E310 throws
serious attitude too, with eye-catching, interchangeable lenses, sidebar light
strips, textured covers and a bright color screen for showing photos snapped on
the optional camera attachment. And, with a superior polyphonic speaker and MP3
and FM stereo accessories, users can really get their groove on to the latest
dance hits.
Stylish By Design
Jaw-dropping stares are normal when the new
Motorola V810 comes in sight. Proving once again that good things come
in small packages, the model V810 arrives loaded with an integrated camera with
flash, advanced MMS* and EMS* messaging technologies and ear pounding polyphonic
speakers. Cutting-edge BREW and CDMA1X technologies create a fast world of
downloading* new games, screensavers, wallpaper, ring tunes and applications
– all vibrantly shining on a large display capable of supporting up to
260,000 colors. The rainbow continues on the outside of the Motorola V810, with
a variety of backlight options illuminating the beautifully designed exterior
caller-ID* display. The model V810 answers the call of every fashionista,
design diva or average Joe or Jane looking to show the world they have arrived.
Stay Tuned for More
Today's consumers need more than just
traditional handsets with voice and messaging capabilities to stay organized and
in-touch while on-the-go. To satisfy the appetites of the demanding mobile
marketplace, Motorola has plans to bring a portfolio of CDMA and GSM
push-to-talk handsets to market within the next year. Focusing on sleek and
compact designs, Motorola will deliver a new suite of push-to-talk mobiles to
enable consumers to stay in touch instantly with business partners, workgroups,
family and friends.
2003
Portfolio In addition to the handsets announced
today, Motorola will showcase several other recently unveiled products aimed at
providing consumers with compelling mobile experiences through gaming, IM
(Instant Messaging), MMS (Multi-Media Messaging), EMS (Enhanced Messaging
Service*), video-messaging and music. Each of these new handsets shines in
brilliant color and continues Motorola’s renewed focus on design, style,
entertainment and overall the experience.
Motorola C350 – Offered in both a GSM and
TDMA version, the new model C350 features a rich color display and
thumpin’ polyphonic speaker to bring affordable, customizable fun to those
who want to download* new screensavers, wallpapers and ringtones and add
different shaped exterior covers to personalize everything inside and out. Mix
it up further with the MotoMixer, enabling consumers to personalize the model
C350 with one-of-a-kind tunes.
Motorola V600 – The next great iconic design
has arrived with the model V600, featuring a large display capable of supporting
up to 64,000 colors and an integrated digital camera and Bluetooth™
wireless technology. The quad-band model V600 is ideal for displaying photos,
creating custom screensavers or adding images to a visual caller-ID*.
Motorola E390 – Sensory overload is achieved
with the model E390, showcasing advances by Motorola in sound, lighting,
vibration and photo technologies. This tri-band star rocks the house with dual
polyphonic speaker technology pumping original ring tune mixes in surround sound
with the MotoMixer or music from the MP3 Player or FM Stereo Radio accessories.
An integrated camera, pulsating side lighting, MMS and Bluetooth™ wireless
technologies make the model E390 a mobile dream.
Motorola A835 – The reality of 3G UMTS/WCDMA
comes to life with the new Motorola A835, including crystal clear graphics,
streaming video capabilities, rich colors and new movement and sound technology.
Motorola T725 – Downloading and using the
model T725 as a wireless modem is lighting fast thanks to advanced EDGE
technology, making this tri-band global mobile a road warriors
dream.
Motorola A760 - The Motorola A760 the
world’s first JAVA™ + Linux handset, combines the ideal features of
a mobile phone with the capabilities of a personal digital assistant (PDA),
digital camera, video player, MP3 player, speakerphone, advanced messaging,
instant Internet* access and Bluetooth™ wireless technology. Packed into
one compact device with a vivid color touch-screen, the Motorola A760 excels in
information management as well as communication services to offer voice, text
and entertainment services to help meet the needs of today’s multi-tasking
mobile consumer.
Motorola C230 – Answering the
calls of consumers who want a feature rich and affordable mobile, the
dual-band GSM handset offers the ability to text, talk and rock in style with
the ability to swap out outside covers and download* wallpaper, screensavers and
crystal-clear ring tunes. Besides satisfying those who love to chat, the
phone's SMS and EMS* messaging technologies make it a snap to keep in touch
without saying a word. For
additional information and downloadable digital images of handsets and
accessories, please visit
www.motorola.com/motoinfo.
About Motorola
Motorola, Inc. (NYSE: MOT) is a global leader in
providing integrated communications and embedded electronic solutions. Sales in
2002 were $26.7 billion. Motorola is a global corporate citizen dedicated to
ethical business practices and pioneering important technologies that make
things smarter and life better for people, honored traditions that began when
the company was founded 75 years ago this year. Please visit
www.motorola.com. *
Network, subscription and SIM card or service provider dependent feature. Not
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# Media
Contacts:Julie
Cordua Motorola,
Inc. +847-523-0015 Mobile:
773-771-9446 julie.cordua@motorola.com
Liz Tobey Hill and
Knowlton,
Inc. +323-966-5639 mmic@hillandknowlton.comConsumer
Contacts:1-866-BUY-MOTO
(1-866-289-6686) MOTOROLA and the Stylized M
Logo are registered in the US Patent & Trademark Office. All other product
or service names are the property of their respective owners. The Bluetooth
trademarks are owned by their proprietor and used by Motorola, Inc. Java and
all other Java-based marks are trademarks or registered trademarks of Sun
Microsystems, Inc. in the U.S. and other countries.
© Motorola, Inc. 2003. |