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e-Sim Further Expands its MMI Solution for
Wireless
Motorola’s
Internet Browser and MMS Client Now Bundled
Jerusalem, Israel, -- November 11, 2003 --
e-SIM Ltd. (OTCBB: ESIM.OB), a leading provider of MMI (Man Machine Interface)
solutions for wireless platform and device manufacturers, announced today that
they have enhanced their MMI Solution with additional bundled applications
namely, Motorola Global Software Group’s (GSG) Mobile Internet Browser
(MIB) and MultiMedia Messaging System (MMS) client for mobile devices. With
these applications now available, e-SIM augments its MMI Solution’s
comprehensiveness so that platform vendors, OEMs and ODMs can implement a full
MMI with a one-time integration effort that leads to the smooth development of
superior mobile devices.
e-SIM offers platform
and device manufacturers an end-to-end MMI development solution that includes a
complete reference design as well as RapidPLUS™ comprehensive development
and customization tools with which MMI developers develop handsets’ MMIs
and automatically generate the C code to be embedded in the target device.
Motorola GSG’s Mobile Internet Browser is a multimode microbrowser that
supports WAP, iMODE and xHTML. Its MMS client enables the delivery of a wide
range of multimedia content and applications.
In addition to bundling Motorola’s
application with their MMI Solution, the agreement signed grants e-SIM the right
to re-sell Motorola GSG’s MMS client and its Mobile Internet Browser.
e-SIM’s software is integrated with
Motorola’s application and provides the MMI layer for the MMS client and
MIB. A clear separation between the MMI and the underlying applications enables
complete freedom to change the MMI independently from the applications. This
separation also ensures that changes to the handset’s look and feel can be
immediately and automatically applied to the MMI layer of the MMS client and the
MIB, without having to alter the applications themselves, ensuring a uniform
look and feel across the handset’s MMI.
e-SIM and Motorola are planning to demonstrate
the integrated solution at February 2004’s 3GSM conference in
Cannes.
Marc Belzberg, CEO of e-SIM Ltd. said
that the distribution agreement between the companies “is part of
e-SIM’s policy to provide its customers with a complete, integrated,
single-source MMI solution. The pre-integrated solution helps speed up MMI
development time, enabling device manufacturers to bring advanced, feature-rich
phones to market quickly. As part of our policy to provide the best available
solutions to our customers, we are happy to team up with the leading developer
of MMS clients and Mobile
Browsers.”
Amreesh Modi, Vice President,
Systems Solutions and Products Division of Motorola GSG said, “With e-SIM,
we expect to reach a wider customer base. Our mobile solutions include the
latest features that mobile users demand, and together with e-SIM’s MMI
Solution provide device manufacturers a superior solution.”
About e-SIM
Ltd.
Founded in 1990, e-SIM Ltd. (www.e-sim.com/) is a major
provider of MMI (Man-Machine Interface) solutions for wireless and electronic
products. e-SIM’s MMI solutions are used by a wide range of wireless and
electronic consumer goods manufacturers as well as by makers of aerospace and
military equipment.
e-SIM’s
RapidPLUS™ line of software products enables product designers and
engineers to expedite new products’ concept-to-market chain by easily
creating simulated computer prototypes that are fully functional, and
automatically generating C code from them to be used in the actual product.
About Motorola
Motorola, Inc. (NYSE:MOT) is a global leader
in wireless, automotive and broadband communications. Sales in 2002 were $27.3
billion. Motorola is a global corporate citizen dedicated to ethical business
practices and pioneering important innovations that make things smarter and life
better, honored traditions that began when the company was founded 75 years ago.
For more information: www.motorola.com
Certain matters discussed in this news release
are forward-looking statements that involve a number of risks and uncertainties
including, but not limited to, significant fluctuations and unpredictability of
operating results, risks in product and technology development and rapid
technological change, dependence on a single product line, extent of demand for
the Company's product, impact of competitive products and pricing, market
acceptance, lengthy sales cycle, changing economic conditions, risks of joint
development projects, dependence on key personnel, difficulties in managing
growth, risks relating to sales and distribution, risks associated with
international sales, risks of product defects, dependence on company proprietary
technology. For a more detailed discussion of these and other risk factors, see
the Company's Form 20-F as filed with the United States Securities and Exchange
Commission.
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Media
Contacts:
Judyth
Eichenholz
e-SIM
Ltd.
+1-888-742-9364
judyth@e-sim.co.il
Margot
Brown
Motorola,
Inc.
+1 847 576-5245
Margot.Brown@motorola.com
Investor
Contact:
Yaron
Eldad
e-SIM
Ltd.
+972-2-587-0770
yaron@e-sim.co.il
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