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Motorola Leads
Push-To-Talk
Revolution
Industry innovator
and leader in push-to-talk technology broadens portfolio with three new
push-to-talk handsets across GSM and
CDMA
LIBERTYVILLE, Ill., 11 February,
2004 - Motorola, Inc. (NYSE: MOT), a global leader in wireless
communications, today announced three additions to its push-to-talk mobile phone
portfolio, including the powerful model V400p quad-band GSM handset, the rugged
model T300p CDMA handset and the sleek model V65p CDMA handset. Each mobile is
designed to deliver a distinct push-to-talk experience that meets the needs of a
targeted consumer segment.
Motorola is the
industry leader in push-to-talk technology with commercial CDMA solutions across
North America and with commitments to expand its reach with GSM and CDMA
push-to-talk solutions around the world in
2004.
“Our push-to-talk mobile phone
portfolio delivers compelling experiences for those consumer segments that will
be first to adopt this technology and drive the growth of the market,”
said Tom
Lynch, president and chief executive officer, Personal
Communications Sector, Motorola, Inc. “Our legacy in PTT offers a strong
foundation from which to build and positions us to deliver solutions that make
sense for network operators and create ‘must-do’ experiences for
consumers.”
Motorola V400p –
GSM The new Motorola V400p is the only
quad-band GSM push-to-talk handset that elegantly combines a high-quality
speakerphone, dedicated push-to-talk user interface and one-touch button with
the most on-demand mobile features including an integrated camera, downloading
capabilities and MP3 ringtones. With its intuitive design and rich feature set,
this mobile marvel will help smooth the initial adoption of push-to-talk across
Europe and Asia by offering consumers an easy-to-use PTT communications solution
combined with their favorite mobile features.
Motorola T300p and model V65p -
CDMA With the addition of the new Motorola
T300p and model V65p, CDMA customers will now have a multi-tiered offering from
Motorola to meet their individual demands. For the consumer who demands a lot
from their phone, the model T300p sports a rugged design to withstand rough
conditions, a dedicated push-to-talk button and user interface for easy
communications and an integrated speakerphone for hands-free use. For the
consumer who craves a bit more elegance, the new Motorola V65p offers PTT
communication combined with a sleek metal housing and color screen.
Motorola handsets are currently in trials with
numerous operators around the world. Operator partners will benefit from
Motorola’s push-to-talk solutions by being able to offer a new consumer
service with limited network implementation requirements. The Motorola
push-to-talk solution is also expected to help increase average revenue per user
by encouraging frequent use of the new feature with an intuitive
experience.
Motorola is committed to enabling
multi-vendor interoperability for push-to-talk and is working with global
standards organizations such as Open Mobile Alliance (OMA) in developing global
standards specifications for the push-to-talk feature.
Push-to-talk communications is a
network dependent feature and requires a subscription to a push-to-talk service
plan.
About
Motorola Motorola, Inc. (NYSE: MOT) is a global
leader in wireless, broadband and automotive communications technologies that
help make life smarter, safer, simpler, synchronized and fun. Sales in
2003 were U.S. $27.1 billion. Motorola creates innovative technological
solutions that benefit people at home, at work and on the move. The
company also is a progressive corporate citizen dedicated to operating
ethically, protecting the environment and supporting the communities in which it
does business. For more information: www.motorola.com.
# # #
Media
Contacts: North
America Monica
Rohleder Motorola +1
847-523-5377 Monica.rohleder@motorola.com
Europe,
Middle East, Africa Barbara
Mills Motorola + 44
7801 701179 barbaramills@motorola.com
Collette
Boardman Hill & Knowlton
Ltd +44 207 973 5923 cboardman@hillandknowlton.com
Asia-Pacific Shelagh
Lester-Smith Motorola Shelagh.lester-smith@motorola.com +86
10 6564 1902
Julie
Cordua +1-773-771-9446 Julie.cordua@motorola.com
Note
to media: For more information and
images: www.motorola.com/content/0,,1348-2527,00.html
To
request broadcast b-roll: www.thenewsmarket.com/pushtotalk
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