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Motorola is focused on realizing the value in the substantial amounts of data that many of our customers and end users produce. With a "sea of data" generated every day — much of it through Motorola's industry-leading products, including cable set-tops, data scanners, RFID technologies and public safety records management — Motorola is researching technologies that enable substantial new revenue opportunities as a result of collecting data, analyzing it to create valuable knowledge and reporting or acting on this new found knowledge.

Analytics projects lead to improved products more customized to a specific need, or to entirely new applications, platforms and services enabled by sophisticated data collection and analysis engines.

Primary Research Areas
Data capture management and distribution

Data Capture Management and Distribution
As a leading provider of data-gathering equipment such as set-tops, bar code scanners and communications infrastructure, Motorola is researching technologies to collect relevant information and devise new ways to make this valuable data actionable for customers while ensuring appropriate and required levels of privacy.

Analytics execution platform

Analytics Execution Platform
Motorola is investigating analysis algorithms based on the type of data that is generated by Motorola's widely installed base of products. By finding new ways to effectively utilize data, Motorola helps customers recognize new ways to generate revenue and to reach and retain audiences while offering end users more relevant content and richer experiences.
Advanced analytics applications

Advanced Analytics Applications
By understanding what types of solutions would be helpful to end users, Motorola is better able to examine how data analytics can power those applications and make them effective. Motorola's research will better inform customers of the opportunities and assist in the development of custom applications built on advanced analytics.

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